Lenders Playbook. Episode 45

The Simple Way To Grow in Private Lending

Today, we’re excited to welcome Janine Cascio, CEO of Simplending Financial. This episode is a must-listen, as Janine has taken Simplending from a startup only a couple years ago to impressive success in a short time span. She’s shares some actionable insights and real-world strategies from her hands-on journey. Together, we dive into topics like business growth, fitness, her yoga lifestyle, marketing, and more. Let’s bring on Janine Cascio!

You’ll Learn

  • How to bring more energy to your business and why this could be the reason for new growth in 2025

  • The origin story from a College Soccer player to being a full time private lender

  • The importance of a tagline and the origin story of “We Close Loans”

  • Job mentality vs entrepreneur mentality and some great tips on this from Janine

Books and Resources Mentioned

Books

Magic Of Thinking Big, David Schwartz

5 dysfunctions of a team

Magic Of Thinking Big, David Schwartz

Traction, Gino Wickman

The energy bus

Podcasts

Eckart Tolle Podcast

Oprah Winfrey Podcast

Connect with Janine

www.simplelendingfinancial.com

Linkedin

Instagram

Please Subscribe!











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Lenders Playbook. Episode 46

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